Julie Bussing, Digital Marketing Specialist

“When I first started working directly with Julie, I was amazed by how quickly she took to our unique brand of viral marketing. Her first project was an absolute triumph!” ~ Craig Mormino, co-founder of Smarty Marketing

This quote says it all! The Smarty ship is propelled by the powerhouse that is Julie Bussing, the digital marketing specialist with a knack for discovering data-driven angles that have earned countless big news publications, featured snippets, traffic explosions, and more. No matter how niche the industry, topic, or keyword is, Julie handcrafts compelling, one-of-a-kind concepts that get the web talking (and linking).

She finds the stories told through data and brings them to life in brilliant ways. Originality and effort are two of Smarty Marketing’s secret ingredients, and Julie has them in spades. With over ten years of experience in digital marketing, content creation, and social media, Julie has shown an unwavering will to learn and grow.

Julie Bussing

The tumultuous seas of internet marketing demand constant change and evolution; Julie’s ability to take on new challenges with gumption and gusto has lead the Smarty ship to many victories.

All in all, Julie imbues creativity and curiosity into Smarty’s brand development and content creation projects – these qualities are invaluable for rising above the constant “noise” of the internet and it translates to measurable, lasting impact for our clients. As an individual, Julie has consistently brought humor, dedication, and a peaceful, positive attitude to the Smarty team dynamic. 

Julie specializes in: 

  • Digital Media 
  • Content Creation
  • Research
  • Copywriting
  • Keyword Research
  • Social Media Marketing
  • Digital Marketing

As an avid animal lover, Julie loves to begin her day savoring a cup of coffee while admiring the birds. Perhaps that is her secret to creative content ideas that take flight? She is also a devoted caretaker to an abundance of plants and it seems like with every video meeting, the plants behind her have reached new levels of glorious growth.

When the office shut down due to COVID-19, Julie was quick to take a few of the resident plants under her wing and they have been thriving since! Julie’s deep appreciation for nature extends beyond houseplants and winged friends; she loves to explore the outdoors, especially by bike or kayak.

Art is another passion of Julie’s and she enjoys experimenting with a variety of media, both digital and traditional. Her creativity truly shines both in her own work and what she produces for our clients! Beyond art and the outdoors, Julie loves to go out and experience live performances, especially comedy and music. This is evident by her quick wit and awesome music recommendations! 

A few more fun facts about Julie Bussing: 

Go-to comfort food?

Ice cream (especially Stewart’s)

Favorite color?

Teal

A song you know every word of by heart?

Casualty by Lawrence

Most rewatchable show/movie?

The Office and Friends

The last thing that made you smile?

My cat doing something goofy. 

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